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Use link reports to understand what happened after a customer clicked a short link. Link analytics report Link Analytics shows click trends and breakdowns by:
  • Short link.
  • Destination URL.
  • Referrer.
  • UTM parameters.
  • Country, city, region, and continent.
  • Device, browser, and operating system.
  • Trigger.
Link events report Link Events shows individual click or QR scan events. Use it when you need to inspect a specific event instead of reviewing only totals.